The Business Press – July 01, 2023 at 01:02AM
The LIV Golf organization, backed by Yasir Al-Rumayyan, the governor of Saudi Arabia’s Public Investment Fund, is fast gaining recognition. As the current LIV event takes place in Valderrama, golfers are contemplating their future choices, with many expressing their reluctance to return to the PGA Tour. Al-Rumayyan, however, remains committed to his vision for LIV Golf, as he recently discussed the expansion plans for 2024 during conversations with the players. Exciting times lie ahead as LIV Golf considers hosting events in Australia and Korea.
Following a successful tournament in Adelaide earlier this year, the LIV Golf team has been contemplating a second stop in Australia for the 2024 season. The enthusiasm and support from golfers and fans have been overwhelming, making Australia a highly attractive destination for LIV Golf. Rich in culture, with breathtaking landscapes, and a growing golfing community, Australia offers an ideal setting for LIV Golf to captivate audiences and showcase the talents of its players on a grand stage.
Not limiting its aspirations to a single continent, LIV Golf is also considering a first-time visit to Korea as part of its 2024 expansion plans. Korea’s passion for golf is well-known, fueled by the country’s status as a dominant force in the sport, producing world-class players and hosting prestigious tournaments. By venturing into Korea, LIV Golf aims to tap into the fervent golfing culture that exists in the country, thereby bolstering its global reach and influence.
Yasir Al-Rumayyan’s dedication to the growth and development of LIV Golf remains unwavering. His recent discussions with players at the Valderrama event served as a reaffirmation of his commitment to the cause. Despite some apprehensions from players about returning to the PGA Tour, Al-Rumayyan reassured them that LIV Golf will continue to forge its own path and provide a competitive platform for professional golfers worldwide. The expansion plans for 2024 signify the organization’s firm belief in its potential and its determination to make a mark on the global golfing landscape.
The LIV Golf organization, led by Yasir Al-Rumayyan, is rewriting the script of professional golf. With players expressing their reservations about returning to the PGA Tour, Al-Rumayyan’s commitment to LIV Golf’s expansion plans for 2024 adds a renewed sense of purpose and excitement to the sport. The prospects of hosting events in Australia and Korea offer thrilling opportunities to captivate audiences, tap into new markets, and carve out a unique identity for LIV Golf. As the organization sets its sights on the future, the golfing world eagerly awaits the realization of these ambitious plans, confident that LIV Golf will continue to push boundaries and redefine the sport.
The Business Press 